ZTOA Group繁
ZTOA Group

Portfolio/Brand & Creative

XRDOM — XR escape room: design, video and launch

For XRDOM in Mong Kok: the design of an XR horror escape-room game centre, its promotional video, and the press conference and coverage for the opening.

Client
XRDOM
Industry
XR entertainment
XRDOM — XR escape room: design, video and launch

Our role

  • Production design
  • Interaction design
  • Concept idea
  • Video production and animation
  • Press conference
  • Media invitation
  • Press release production

What we delivered

  • VR, AR and MR gaming
  • Customer experience
  • Promotional video
  • Launch event and press coverage

The brief

XRDOM opened an XR escape room at MOKO in Mong Kok: a horror game built on Hong Kong stories, played with VR, AR and MR. We designed the production and the interaction, produced the promotional video, and ran the launch, from the press conference and media invitations to the press release, which brought coverage in print and online.

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