ZTOA Group繁
ZTOA Group

Portfolio/Strategy & Research

Pandora — staff survey on service flow across Asia Pacific

An online survey of 1,000 Pandora staff in Hong Kong, Singapore, China and Japan, in four languages, on store service flow and how it fits the brand.

Client
Pandora
Industry
Jewellery retail
Pandora — staff survey on service flow across Asia Pacific

Our role

  • Participant invitation
  • Questionnaire and focus group design
  • Result analysis and presentation

What we delivered

  • Research report and presentation

Key facts

Staff surveyed
1,000
Languages
4
Markets
4

The brief

An internal survey of Pandora's service flow across Asia Pacific: quantitative and qualitative research, run online with 1,000 staff in Hong Kong, Singapore, China and Japan.

Our approach

  1. Advised on how to use the survey to meet the business objective.
  2. Wrote and designed the questionnaire in four languages.
  3. Ran the online survey.
  4. Consolidated the data.
  5. Turned the findings into insight for actionable improvement.

Value to the client

Clear direction for revamping the existing service flow, and evidence that the brand message and the service standard needed to be aligned.

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