Services/AI Marketing & GEO/AEO
AI Marketing & GEO/AEO
Get found and recommended — by Google and by AI assistants
Who this is for
- Hong Kong businesses with a website but little or no presence in AI answers
- Brands whose competitors already appear when customers ask ChatGPT or Gemini for a recommendation
- Professional services that win business on trust and expertise
What you get
- AI-visibility audit: what ChatGPT, Gemini, Perplexity and Google AI Overviews say about you today
- Clean, consistent company facts (name, address, phone, services) across your site and key listings
- FAQ and structured-data (schema) implementation on your key pages
- A content plan of answer-first articles in English and Traditional Chinese
- A monthly report on AI mentions, search performance and enquiries
How it works
- 1
Audit
We ask the AI tools the questions your customers ask, and record where you appear, where competitors appear and what is said.
- 2
Fix
We correct and complete your company facts, add FAQs and structured data, and fill the gaps the audit found.
- 3
Publish
We publish answer-first content that AI tools can quote, in both languages, and earn mentions on sites they trust.
- 4
Monitor
Every month we repeat the questions, report what changed and adjust the plan.
Why AI answers matter now
More and more customers ask an AI assistant before they search. "Which agency in Hong Kong can help with branding?" or "What is a good accountant in Kowloon?" now gets a written answer with a short list of names. If your brand is not in that answer, the customer may never reach your website.
What GEO and AEO mean
Answer Engine Optimisation (AEO) makes your website easy to quote: each important question gets a short, direct answer, supported by FAQ sections and structured data that machines can read.
Generative Engine Optimisation (GEO) builds the evidence that makes AI tools trust and recommend you: consistent company facts, clear descriptions of what you do and for whom, case studies with outcomes, and mentions on other sites the tools already rely on.
What changes on your site
- Your key pages state who you are, what you do, where and for whom, in plain sentences.
- Service pages answer the questions customers actually ask, in English and Traditional Chinese.
- FAQ sections and structured data are added and kept consistent with the visible text.
- Company facts are the same everywhere: your site, Google Business Profile and directories.
How we measure it
At the start we agree a set of customer questions and record what each AI tool answers. Every month we ask again and report the change, alongside search performance from Google Search Console and enquiries from Google Analytics 4. You always know what moved and why.
Want to see where you stand today? Ask for a free AI-visibility audit, or read how we work.
Frequently Asked Questions
General
What is GEO (Generative Engine Optimisation)?+
GEO makes your brand's content easy for AI search tools such as ChatGPT, Gemini, Perplexity and Google AI Overviews to understand, trust and cite, so your brand is mentioned when people ask them for recommendations.
What is AEO (Answer Engine Optimisation)?+
AEO structures your content as clear, direct answers to the questions customers ask, using FAQ content and schema markup, so search engines, voice assistants and AI tools can show that answer directly.
How is this different from SEO?+
SEO aims to rank your pages in search results. GEO and AEO aim to have your brand quoted or recommended inside AI-generated answers. They work together: SEO builds visibility, AEO provides clear answers and GEO builds the authority that makes AI tools cite you.
How do you measure results?+
We track how often your brand is mentioned or cited for a fixed set of customer questions, together with search performance in Google Search Console and enquiries in Google Analytics 4. Timelines depend on your industry and starting point.
Do you work in Chinese as well as English?+
Yes. We audit and write in both English and Traditional Chinese, because customers in Hong Kong ask AI tools questions in both languages.